Post War Commercial Television

July 1, 1945

Post war commercial television resumes. NBC opens with a USO fundraising show, the news – sponsored by Sun Oil, a television version of a radio show for Levers Brothers, and a quiz show presented by Proctor & Gamble. CBS has no sponsorship lined up yet, but manages to broadcast a dance lesson, a newscast and an art exhibit.


MZTV Museum of Television (at The ZoomerPlex) 64 Jefferson Avenue Toronto, Ontario, Canada M6K 1Y4

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